<div class="content-intro">About Pinterest: Millions of people around the world come to our platform to find creative ideas, dream about new possibilities and plan for memories that will last a lifetime. At Pinterest, we’re on a mission to bring everyone the inspiration to create a life they love, and that starts with the people behind the product. Discover a career where you ignite innovation for millions, transform passion into growth opportunities, celebrate each other’s unique experiences and embrace the <a href="https://www.pinterestcareers.com/our-life/pinflex/">flexibility</a> to do your best work. Creating a career you love? It’s Possible. At Pinterest, AI isn t just a feature, it s a powerful partner that augments our creativity and amplifies our impact, and we’re looking for candidates who are excited to be a part of that. To get a complete picture of your experience and abilities, we’ll explore your foundational skills and how you collaborate with AI. Through our interview process, what matters most is that you can always explain your approach, showing us not just what you know, but how you think. You can read more about our AI interview philosophy and how we use AI in our recruiting process <a href="https://www.pinterestcareers.com/our-philosophy-on-ai-in-hiring/">here</a>.</div>Pinterest is looking for an Email & Lifecycle Marketing Specialist to help build and scale email and push programs for our business audiences. In this role you’ll partner across Marketing, Creative, Sales, Product and IT to deliver thoughtful, data-informed campaigns that drive advertiser awareness, engagement and revenue growth. This is an exciting opportunity for someone who enjoys combining strategy, execution and analysis while helping shape growing email programs with meaningful business impact.   What you’ll do: <ul> <li>Develop and execute email and push programs for Pinterest’s business audiences that drive advertiser awareness, engagement, and revenue growth. Own the process, including brief development, collaboration with Creative on copy and design, QA, launch and reporting. </li> <li>Partner with Email Marketing Manager and Mid-Market Marketing Director to develop email strategies that reflect business priorities, support go-to-market initiatives and create a consistent experience for advertisers. </li> <li>Run a structured testing and optimization program. Conduct tests across audience signals, funnel stage, messaging, design, cadence and more. Analyze performance data, synthesize findings into actionable recommendations and continuously improve program efficiency and impact over time.</li> <li>Provide operational support for email marketing tools, including maintenance of Salesforce Account Engagement. </li> <li>Use AI to improve existing email processes and develop new ones as needed. Help create new templates, codify testing frameworks, improve intake and launch workflows, identify automation opportunities to make email programs more scalable.</li> <li>Maintain a high bar for quality, compliance and customer experience across all sends, including list health, deliverability best practices, data privacy laws and clear, on-brand messaging.</li> </ul>   What we’re looking for: <ul> <li>At least 3 years of experience in email, CRM or lifecycle marketing, ideally in a B2B environment. Experience supporting advertiser, sales-led, or mid-market audiences is a plus.</li> <li>Proficiency with a marketing automation platform (Salesforce Account Engagement preferred). Should be comfortable building and launching campaigns, running reports in Salesforce, maintaining data hygiene and trouble-shooting.   </li> <li>Strong campaign execution skills, including campaign set up, QA, scheduling, stakeholder coordination and deployment.</li> <li>Exp

Email & Lifecycle Marketing Specialist

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