Marketing Event Lead - EMEA

Dandy · United Kingdom - RemoteRemotomid

En corto

▸Liderazgo en planificación y ejecución de más de 30 eventos de trade show y campo al año en EMEA.
▸Responsable del ciclo completo del lead: desde el evento hasta la asignación a ventas y seguimiento post-evento.
▸Destacado: trabajo directo con equipos internos y externos para maximizar el ROI de cada evento en un entorno B2B de alta tecnología.

Fluent in English

En ~1 minuto te damos: quién te entrevista, las preguntas probables con respuestas desde tu CV, y tu CV adaptado a esta vacante. Gratis, sin tarjeta.

¿Qué piden?

✓3-5 años de experiencia en marketing de eventos B2B
✓Demostrado éxito en planeación y gestión de trade shows y eventos de campo
✓Excelentes habilidades de gestión de proyectos y atención al detalle
✓Habilidades de comunicación verbal y escrita avanzadas en inglés
✓Capacidad para gestionar múltiples proyectos simultáneamente
✓Pasión por crear experiencias de marca impactantes que generen crecimiento

¿No cumplís todo? Es lo normal — tu dossier gratis te dice qué gaps tenés y cómo cubrirlos en la entrevista.

Trade show logisticsField eventsLead lifecycle managementEmail marketing campaignsEvent playbookSOPsPacking listsBudget trackingPerformance analyticsCross-functional collaboration

¿A quién escribirle en Dandy?

Tu dossier gratis identifica a las personas que te entrevistarían — con su background, qué valoran y cómo escribirles para destacar antes de aplicar.

Dandy is transforming the massive and antiquated dental industry—an industry worth over $400B. Backed by some of the world’s leading venture capital firms, we’re on an ambitious mission to simplify and modernize every function of the dental practice through technology. As we expand our reach globally, Dandy is building the operating system for dental offices around the world—empowering clinicians and their teams with technology, innovation, and world-class support to achieve more for their practices, their people, and their patients. About the Role We’re seeking a detailed-oriented and proactive Marketing Event Lead to join our team and support the strategic planning, coordination, and execution of our growing EMEA trade show and field marketing events programme. The ideal candidate will display a high level of ownership over end-to-end logistics and planning cycles, acting with independence to ensure seamless execution. You will be passionate about creating impactful in-person experiences that drive pipeline, strengthen brand presence, and deliver measurable business outcomes. What You’ll Do Manage and execute tier 3 trade show logistics including securing opportunities, coordinating shipments, arranging stand setup, and staff travel for 30+ events a year across EMEA. Own Dandy Hosted and field events including planning, execution and performance reporting; delivering data-driven insights that refine future planning and drive continuous improvement in program efficiency. Lead and coordinate pre-event kick-off calls with the onsite teams to train and prepare for a successful in-person selling experience. Own the post-event lead lifecycle, including timely data entry, assigning leads to Sales, and ensuring immediate post-show follow-up. Coordinate pre- and post-show email marketing campaigns in partnership with the Growth Marketing team to drive stand traffic and nurture leads. Oversee onsite operations during trade shows, ensuring all activities run according to schedule. Track and reconcile event expenses to ensure events stay within their allocated budgets. Recommend trade show and sponsorship opportunities based on budget and schedule availability. Assist with building and maintaining a centralised event playbook, standard operating procedures (SOPs), and packing lists to streamline planning for future events. Track and analyse trade show performance to shape future planning in partnership with the Sr Event Manager, EMEA. Work closely with Marketing and Sales to achieve benchmarked ROI metrics. Support with larger tier 1 & 2 trade shows including onsite management, pre and post event logistics to maximise Dandy’s presence. What We’re Looking For 3-5 years of experience in B2B event marketing Proven success planning and managing trade shows and experience with field events. Exceptional project management skills - highly organised, detail focused and results-driven with the ability to thrive while working on multiple projects at once Strong interpersonal skills with the ability to build relationships both internally and externally Exceptional written and verbal communication skills; fluent in English (additional European languages a plus) A passion for creating world-class brand experiences that drive growth and loyalty Bonus Points For Outstanding professional references to share Experience in B2B high growth tech company environment Experience with high-volume SMB B2B marketing motions Relentlessly positive attitude, strong sense of humor, and the ability to have fun at work For full-time positions, Dandy offers a wide range of best-in-class, comprehensive, and inclusive benefits tailored to each country where we operate. Our local benefits packages typically include healthcare, dental, mental health support, parental planning resources, retirement savings options, and generous paid time off—ensuring our team members are supported no matter where they live and work. Dandy is proud to be an equal-opportunity employer.

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