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Jobs / Coinbase

Product Manager II, Growth - Notifications

Coinbase · Remote - USARemotemid

In short

  • ▸Gestiona la plataforma de notificaciones (push, in-app, email) para millones de usuarios.
  • ▸Usa pruebas A/B y modelos ML para mejorar engagement, retención y activación.
  • ▸Trabajas con ciencia de datos y ingeniería para centralizar mensajes personalizados y reducir el agotamiento de notificaciones.

Proficiency in English required.

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What they ask for

  • ✓5+ años como PM, con 2+ enfocados en crecimiento o productos de ciclo de vida a gran escala.
  • ✓Experiencia comprobada en productos de personalización con ML y colaboración con equipos de ciencia de datos.
  • ✓Dominio de metodologías de experimentación (A/B, multivariante) y definición de métricas de éxito.
  • ✓Gestión de plataformas de mensajes en múltiples canales (push, in-app, email), incluyendo opt-in y frecuencia.
  • ✓Fluidez en SQL y análisis de datos sin depender de equipos de análisis.
  • ✓Uso responsable de IA generativa para mejorar eficiencia, costo y calidad del trabajo.

Don't tick every box? That's normal — your free dossier shows your gaps and how to cover them in the interview.

SQLA/B testingmultivariate testingML-powered personalizationdata scienceengineeringanalyticspush notificationsin-app messagesemail

Who should you write to at Coinbase?

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Ready to do the most impactful work of your career? At Coinbase , we are uncompromising on our mission to increase economic freedom. The bar is high, the environment is intense, and we like it that way. This isn't a place for complacency, it’s a place to be pushed past your perceived limits. If you're ready to build the future of finance alongside people who refuse to settle for "good enough," you belong here. Coinbase is a remote-first, but not remote-only company. Expect to get together quarterly for intense in-person working sessions called “surges.” learn more about working at Coinbase . As a Product Manager II on the Growth team within the Consumer & Business group, you'll own the end-to-end notifications platform spanning push, in-app, and email channels. This team drives user engagement and retention by delivering the right message to the right user at the right time. You'll define the strategy for how Coinbase communicates with millions of customers, leveraging ML-powered relevance to increase activation, re-engagement, and lifetime value. What you'll do: • Own the product roadmap for Coinbase's notifications platform across push, in-app, and email channels, balancing infrastructure investment with growth experimentation. • Drive measurable improvements in user engagement, activation, and retention through personalized, ML-powered notification strategies. • Partner with Engineering, Data Science, and Marketing to build relevance models that improve targeting precision and reduce notification fatigue. • Lead experimentation programs (A/B and multivariate testing) to validate notification timing, content, and channel selection at scale. • Shape the long-term platform architecture to support new channels, audience segmentation, and real-time personalization capabilities. Required Skills and Experience: • 5+ years of product management experience with at least 2 years focused on growth, engagement, or lifecycle products at scale (1M+ users). • Proven track record shipping ML-powered personalization or relevance features, with demonstrated ability to partner with data science teams on model development and evaluation. • Deep expertise in experimentation methodology, including designing A/B tests, defining success metrics, and interpreting results to inform roadmap decisions. • Experience owning a multi-channel messaging or notifications platform (push, in-app, email), including deliverability, opt-in optimization, and frequency management. • Fluency in SQL and data analysis tools, with a demonstrated habit of self-serving insights to drive product decisions without waiting for analyst support. • Utilizes generative AI responsibly, maintaining human oversight to deliver business-ready outputs and drive measurable improvements in workflow efficiency, cost, and quality. Pay Transparency Notice: Base salary varies by location (see range below). Total compensation may also include equity and bonus eligibility, and benefits (medical, dental, vision, 401(k)). Annual base salary range (excluding equity and bonus): $180,370 — $212,200 USD • Application Limit: Candidates may submit a maximum of 3 applications within a 6-mont

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