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Jobs / Airbnb

Senior Host Communications Strategy Lead

Airbnb·San Francisco, United Statessenior

In short

  • →Líder estratégico de comunicación para anfitriones en Airbnb, centrado en campañas de lanzamiento y retención.
  • →Día a día: crear mensajes, planificar campañas multi-canala y medir impacto con datos y AI.
  • →Destacado: se requiere dominio diario de herramientas de IA para redacción, análisis y optimización de contenido.

Fluent written and spoken English

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The questions they'll ask you

1. ¿Cómo usarías IA para iterar rápidamente un mensaje de lanzamiento para anfitriones y qué métricas evaluarías?

2. Describe una campaña de comunicación para un nuevo feature que impacte en la retención de anfitriones.

3. ¿Cómo coordinarías messaging entre Community Center, email y redes, asegurando consistencia y claridad?

🔒 +7 more questions

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💵 USD · Remote · No visa

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What they ask for

  • ✓12+ años en marketing o comunicaciones en empresa tecnológica de alto nivel.
  • ✓Experiencia probada en comunicación de productos y lanzamientos con enfoque en anfitriones.
  • ✓Capacidad para liderar sin autoridad y colaborar con equipos técnicos y creativos.
  • ✓Domino del uso diario de herramientas de IA para redacción, iteración y análisis.
  • ✓Capacidad para definir KPIs y medir impacto en engagement y negocio.
  • ✓Empatía profunda por la comunidad de anfitriones y compromiso con la misión de Airbnb.

Don't tick every box? That's normal — your free dossier shows your gaps and how to cover them in the interview.

email marketingsocial mediain-product communicationsAI toolssentiment analysisdata analysiscreative collaborationcontent strategyproduct marketingcross-functional team leadersh

Who should you write to at Airbnb?

Your free dossier identifies the people who'd interview you — their background, what they value, and how to reach out so you stand out before applying.

Airbnb was born in 2007 when two hosts welcomed three guests to their San Francisco home, and has since grown to over 5 million hosts who have welcomed over 2 billion guest arrivals in almost every country across the globe. Every day, hosts offer unique stays and experiences that make it possible for guests to connect with communities in a more authentic way. The Community You Will Join: Airbnb’s mission is to create a world where anyone can belong anywhere. We are building an end-to-end travel platform that supports every part of a trip, grounded in trust, belonging, and human connection. Hosts are at the center of everything we do. Airbnb creates opportunities for millions of hosts to build businesses, form relationships, and positively impact their communities. The Airbnb Community team treats hosts as true partners by fostering connection, supporting their growth and success, and incorporating host feedback into products, policies, and platform evolution. The Difference You Will Make: The ideal candidate will have a blend of strategic communications and marketing backgrounds, as well as experience collaborating with both technical and creative teams. We are looking for a fantastic writer with a sharp eye for messaging and positioning, as well as a deep understanding of email marketing, social, in-product channels. They are fluent with AI tools and use them daily to move faster, whether drafting, iterating on a brief/creative, or analyzing sentiment and performance. They are as comfortable building a campaign themselves as they are directing one. They will bring a tremendous passion for Airbnb’s mission, empathy and understanding of our community, and a go-getter approach. This role will bring together traditional product marketing and communications skills to drive adoption for key products and features, foster host success, and engender trust in Airbnb as hosts’ platform of choice. A Typical Day: • Own positioning and launch communications plans for new features, products and corporate/community updates. • Establish engagement and business goals for key announcements and campaigns. Work with analysts and data scientists to develop KPI and measurement frameworks. • Develop campaigns, draft messaging frameworks and positioning decks, and oversee communications execution (including writing, creative, etc). • Identify key audiences and segments to focus on, and build plans that support these goals. • Work in partnership with owned one-way and two-way channel owners (Community Center, Resource Center, social, CX, email) to define editorial approach and messaging, then manage campaign-related feedback to the business to inform decision making • Develop proactive and reactive communications plans • Work with channel owners to report out on key reach and engagement metrics as well as relevant business metrics. Partner with the ops team to manage & distribute sentiment dashboards, both announcement-specific and ongoing. • Champion the community and user in all decisions • Oversee creative collaboration between product design, content strategy, community and marketing teams • Serve as both an individual contributor and a cross-functional leader Your Expertise: • 12+ years experience in marketing or communications, at a world class tech company or startup. Expe

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