Senior Data Analyst, Growth Analytics (CRM)

Cookunity · Toronto, Ontario, Canadasenior

In short

▸Analista de datos senior enfocado en crecimiento y CRM para mejorar retención y valor vitalicio.
▸Día a día: construir métricas, analizar campañas, crear dashboards y trabajar con marketing/producto.
▸Destacado: liderar la estrategia de analytics para CRM con impacto directo en retención y rentabilidad.

Proficiency in English is required for cross-functional collaboration.

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What they ask for

✓5+ años en análisis, con enfoque en CRM, crecimiento o analítica de ciclo de vida.
✓Experto en SQL para manipulación y validación de grandes conjuntos de datos.
✓Capacidad para diseñar y analizar experimentos (A/B, holdouts) con técnicas estadísticas.
✓Experiencia en creación de dashboards automatizados para seguimiento de rendimiento de CRM.
✓Habilidades avanzadas en storytelling con datos y visualización para liderazgo.
✓Colaboración directa con marketing, producto e ingeniería de datos.

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Who should you write to at Cookunity?

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About CookUnity: Food has lost its soul to modern convenience. And with it, it has lost the power to nourish, inspire, and connect us. So in 2018, CookUnity was founded as the first-of-its-kind platform that connects the world with the source of truly great food: chefs. Today, CookUnity delivers 50 million meals a year from the industry’s best chefs to homes all over the country. Fresh. Ready-to-eat. And crafted with the passion that nourishes body and soul. Unwilling to stop there, CookUnity is expanding beyond delivery to become an ever-innovating marketplace focused on our singular mission: empower Chefs to nourish the world. If that mission has you hungry in more ways than one, you’ve found the right job posting. The role CookUnity is looking for a Senior Data Analyst, Growth Analytics – CRM to own and scale our CRM analytics strategy. In this role, you will help deepen customer relationships, optimize retention, and drive lifetime value by building the measurement and insights engine behind our lifecycle marketing programs. You’ll partner with Marketing, Product, and Data Engineering to ensure CRM decision-making is data-driven and tied directly to business impact. What You’ll Do • Own the Analytics strategy for CRM , enabling CookUnity to deepen customer relationships, optimize retention, and drive lifetime value. • Define and implement measurement frameworks to evaluate CRM campaigns, personalization initiatives, and lifecycle journeys. • Partner closely with Marketing, Product, and Data Engineering to design and analyze experiments (A/B, holdouts, campaign lift) using appropriate statistical techniques (e.g., power analysis, statistical tests) that improve engagement and reduce churn. • Build reporting and analysis to identify customer behaviors and signals that drive repeat orders, upgrades, and long-term loyalty. • Develop and maintain automated dashboards to track CRM performance (activation, retention, reactivation, campaign impact). • Ensure CRM decision-making is data-driven , linking campaign outcomes directly to revenue and retention. • Present insights and recommendations to executive leadership with clear storytelling and high-quality visualizations . Qualifications • 5+ years of experience in analytics, with a strong focus on CRM, lifecycle, or growth analytics. • Advanced proficiency with SQL ; ability to pull, transform, and validate large data sets inde

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