Creative Producer

CapsLock · AnywhereRemotemid

In short

▸Productor creativo que transforma insights en videos que venden, enfocado en tendencias de video corto.
▸Dirige el ciclo crear-prueba-aprende-escalar con enfoque en datos y experimentación.
▸Destaca por un mindset de experimentación con IA y liderazgo creativo, no solo producción.

Fluent English - both spoken and written

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What they ask for

✓3+ años en marketing, preferiblemente en publicidad pagada o marketing de rendimiento.
✓Dominio de formatos de video corto en Meta, TikTok y YouTube.
✓Capacidad para colaborar con creadores, bloggers y gestionar rodajes remotos.
✓Habilidad para interpretar datos de rendimiento (CTR, tasa de gancho, tiempo de visualización).
✓Excelentes habilidades de comunicación y organización para gestionar múltiples proyectos.
✓Inglés fluido, oral y escrito.

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Meta AdsTikTok AdsYouTube AdsMidjourneyClaudeUGC platformsA/B testingMedia buyingAnalytics toolsRemote collaboration tools

Who should you write to at CapsLock?

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Description CapsLock is a dynamic marketing company providing IT-enabled solutions for large North American partners. We specialize in scalable customer acquisition through data-driven marketing, creative production, and technology innovation. Our teams collaborate across marketing, IT, analytics, and media buying to build, test, and optimize high-performing funnels that help clients achieve predictable growth across industries such as Home Improvement, Health, Legal, and Insurance. We’re looking for a Creative Producer who thinks like a researcher - someone who senses trends, understands storytelling, and knows how to turn marketing insights into videos that actually sell. Your role is not only production, but to lead creative evolution - generating ideas, refining proven creative approaches, finding new styles, testing them, and scaling what works. You’ll work at the intersection of project management, creative, analytics, and production. You’ll also shape and pitch creative concepts that challenge existing ad formats and explore new storytelling angles. Responsibilities: Monitor and document emerging video trends across Meta, TikTok, YouTube, and other platforms. Market and Content development Research Research new video styles, not just iterate on existing ones. Translate insights into creative hypotheses. Project management, supporting various teams from idea to delivery Ensure each concept accurately reflects the client’s value proposition and target audience. Coordinate creators, influencers, and bloggers. Develop and manage test plans with media buyers to validate creative hypotheses. Review performance data (CTR, hook rate, watch time, CPA). Understand a consistent “create → test → learn → scale” workflow for ongoing creative optimization. Communicating effectively between marketing, creation and testing departments. AI & Experimentation Mindset: You know how to experiment with AI tools - from generating references in Midjourney to using Claude to organise your workspace. We don’t expect you to know every tool, but we value a “prompt-first” mindset - when you create faster than you search. Requirements Essential 3+ years of experience in marketing - ideally within paid social or performance marketing. Solid understanding of short-form video formats and what drives performance on Meta, TikTok, and YouTube. Comfortable collaborating with creators and bloggers: sourcing, briefing, and overseeing remote shoots. Confident in interpreting marketing performance data. Exceptional communication and organization skills - able to keep projects on track, people aligned, and expectations clear. Strong attention to detail, accountability, and the ability to prioritize multiple projects effectively. Fluent English - both spoken and written Nice to Have Experience in media buying or working closely with media buyers. Familiarity with AI tools for generating or enhancing creative assets. Video production or video marketing background. Experience using UGC or influencer platforms to source and manage creators. Understanding of A/B testing and how creative experiments are structured and analyzed. Why do we deserve your attention? Not only do we offer fair and competitive pay, but we also provide perks and benefits that support your well-being and growth. Here are some of them: Remote Work We are a truly remote-first company. You choose where you feel the most productive and comfortable to make an impact. Paid Time Off Work-life balance matters to us, and we support it with paid time off for rest, personal time, or simply doing what makes you happy. Ongoing Learning We believe in curiosity and growth. That’s why we support continuous learning with workshops, online courses, conferences, and certifications. Home Office We help you set up your perfect workspace by covering equipment and furniture expenses, so you can do your best work from home.

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