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Brand Events Manager

Figma·San Francisco, CA • New York, NY • United Statessenior

In short

  • →Gestiona eventos presenciales estratégicos que refuerzan la marca Figma.
  • →Desde la concepción hasta la ejecución: ideas, diseño espacial, producción y análisis de impacto.
  • →Es un rol clave para escalar el equipo de experiencias de marca en una empresa tecnológica en crecimiento.

No se requiere inglés.

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What they ask for

  • ✓10+ años en marketing experiencial o eventos de marca
  • ✓Experiencia completa en ciclo de vida de eventos (planning a post-evento)
  • ✓Habilidad para liderar equipos y crecer equipos
  • ✓Experiencia colaborando con equipos creativos y agencias externas
  • ✓Capacidad para conectar eventos con métricas de marca (awareness, sentimiento)
  • ✓Experiencia con marcas tecnológicas o agencias creativas

Don't tick every box? That's normal — your free dossier shows your gaps and how to cover them in the interview.

FigmaEvent MarketingExperiential MarketingBrand ActivationsCreative DirectionVendor ManagementSpatial DesignPost-Event AnalysisTeam GrowthCross-Functional Collaboration

Who should you write to at Figma?

Your free dossier identifies the people who'd interview you — their background, what they value, and how to reach out so you stand out before applying.

Figma is growing our team of passionate creatives and builders on a mission to make design accessible to all. Figma’s platform helps teams bring ideas to life—whether you're brainstorming, creating a prototype, translating designs into code, or iterating with AI. From idea to product, Figma empowers teams to streamline workflows, move faster, and work together in real time from anywhere in the world. If you're excited to shape the future of design and collaboration, join us! We believe bringing the Figma brand to life through in-person experiences is a critical part of how we engage with our community. As a Brand Events Manager, you'll own the strategy and execution of our brand-focused events — from intimate gatherings to large-scale activations — and conceptualize, produce, and measure those experiences. You'll sit within our Experiential Marketing team and work closely with brand, creative, and comms to create meaningful brand experiences that resonate with the Figma community. This is a great fit for someone who lives at the intersection of brand and experiential production, has experience growing and scaling teams, and knows how to balance strategy with execution. This is a full time role that can be held from one of our US hubs or remotely in the United States. What you'll do at Figma: • Develop and execute brand events, ensuring alignment with Figma's broader brand and marketing objectives • Lead end-to-end production of Figma-owned brand events, including concept development, creative direction, vendor management, on-site execution, and post-event analysis • Collaborate closely with the brand creative team to develop compelling event identities, spatial design concepts, and experiential elements that bring the Figma brand to life • Develop and manage relationships with external production agencies, venue partners, and experiential design firms • Track and report on event performance metrics, connecting brand events to awareness, sentiment, and affinity goals • Grow and scale the Brand Events team We'd love to hear from you if you: • Have 10+ years of experience in event marketing, experiential marketing, or brand activations, ideally at a high-growth technology company or creative agency • Have extensive experience managing the full event lifecycle — from strategic planning and creative concepting through production, on-site execution, and post-event measurement • Are skilled at working with creative teams and external agencies to develop spatial design concepts, visual identities, and experiential elements for events • Have experience growing and managing teams. While it's not required, it's an added plus if you also have: • Experience using Figma At Figma, one of our values is Grow as you go. We believe in hiring smart, curious people who are excited to learn and develop their skills. If you’re excited about this role but your past experience doesn’t align perfectly with the points outlined in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles. Pay Transparency Disclosure Job level and actual compensation will be decided based on factors including, but not limited to, individual qualifications objectively assessed during the interview process (including skills and prior relevant experience, potential impact, and scope of role), market demands, and specific work location. Figma offers equity to employees, as well as a competitive package of additional benefits, including heal

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