Senior CRM Technology Manager (F/M/D)

freenow · Hamburgsenior

In short

▸Liderar el diseño, implementación y optimización de la plataforma CRM en 9 mercados para riders, drivers y B2B.
▸Trabajar con marketing, operaciones y tecnología para crear automatizaciones, flujos personalizados y mensajes en app usando SQL, HTML, CSS y JavaScript.
▸Destacado: Experiencia clave en Braze y CRM multi-país en industrias de movilidad como ride-hailing o food delivery.

Excellent stakeholder management and communication skills in English

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What they ask for

✓3+ años de experiencia CRM multi-país, preferiblemente en movilidad o food delivery.
✓Experiencia hands-on con Braze y personalización para aplicaciones móviles.
✓Dominio de SQL, HTML, CSS y JavaScript para automatizaciones y flujos.
✓Habilidades analíticas y resolución de problemas con enfoque data-driven.
✓Experiencia en integraciones API y estructuras de datos/microservicios.
✓Comunicación fluida en inglés para coordinar con equipos de EE.UU.

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BrazeTableauMixpanelSQLHTMLCSSJavaScriptPythonAPI integrationsmicroservices

Who should you write to at freenow?

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Location : Barcelona, Berlin or Hamburg Join our innovative team as a Senior CRM Tech Manager, where you will drive the implementation, maintenance, and optimization of our CRM platform across Rider, Driver and B2B in 9 markets . As a key member of the CRM team , you’ll collaborate across marketing, operations and data functions to ideate and deliver high-quality, data-driven marketing automations and other solutions that enhance customer engagement and support our business growth. YOUR DAILY ADVENTURES WILL INCLUDE: • Drive the technical design , implementation, optimization, and scalability of CRM systems. • Collaborate with marketing, product and engineering teams, ensuring technical CRM solutions align with business goals. • Develop and maintain our CRM infrastructure, including automating workflows, integrations, and personalization that drive efficiency. • Ensure data quality, integrity, and compliance through audits and analysis. • Troubleshoot CRM performance issues and optimize system functionality. • Analyze CRM data to generate insights and recommendations. • Manage technical vendors and maintain system documentation. • Develop in-app messages and email templates using HTML, CSS, and JavaScript. • Write SQL and Python scripts for segmentation and ETL processes. Our MarTech stack : Braze | Tableau | Mixpanel & more TO BE SUCCESSFUL IN THIS ROLE: • Bachelor's degree in Information Technology, Computer Science, Business, or a related field. • Minimum 3 + years of multi-country CRM experience, ideally in ride-hailing, mobility, or food delivery. • Self-learner with hands-on experience configuring, customizing and optimizing CRM platforms, particularly Braze and for mobile applications. • Proficiency in SQL, HTML, CSS, and JavaScript for CRM automation and customization. • Strong analytical and problem-solving skills with a data-driven mindset. • Experience with API integrations and understanding of data structures and microservices. • Ability to collaborate with engineering teams in North America on technical implementations. • Excellent stakeholder management and communication skills in English to be able to translate business opportunities to technical solutions . • Experience in lifecycle marketing or product management is a plus. OUR MINDSET & CULTURE • We believe in launching, learning, and evolving continuously. Your passion for data-driven innovation will be key to our collective success. • We value the ability to wear multiple hats—from strategy development to hands-on execution—while thriving in a dynamic, ever-changing environment. • A ‘get it done’ attitude is at our core. We’re problem solvers who overcome obstacles by finding creative and effective solutions. • Ambiguity doesn’t deter us. We embrace challenges with curiosity and determination, always pushing to discover better answers. BENEFITS & PERKS IN A NUTSHELL: • Flexible working arrangements • LinkedIn Learning • Sabbatical & special leave policies • WeRoad partnership • Birthday, 24th + 31st December off • Short term EU work policy • Mobility Credit • Health Insurance

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