Senior Optimization Manager

Launchpotato·United States (remote)Remotesenior

In short

→Gerente de optimización senior que impulsa conversiones en páginas de formularios de leads.
→Trabaja diariamente con pruebas A/B, análisis de datos, copy, diseño y lanzamientos en entornos de alto volumen.
→Destaca por su enfoque en resultados reales, no en actividades, con autonomía y impacto directo en KPIs.

Proficiency in English is required.

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What they ask for

✓5+ años en marketing de rendimiento o CRO con experiencia en pruebas A/B y lanzamientos
✓Conocimiento sólido de mecánicas de respuesta directa y entornos de pruebas de alto volumen
✓Experiencia en optimización de páginas de formularios de leads con enfoque en UI/UX
✓Capacidad para trabajar con equipos de Copy, Diseño y Medios
✓Dominio de herramientas de análisis como Google Analytics o Looker
✓Habilidad para comunicar ideas claras y manejar presión entre KPIs internos y externos

Don't tick every box? That's normal — your free dossier shows your gaps and how to cover them in the interview.

Google AnalyticsLookerTesting toolsCMSA/B testingCopyLayoutPage flowsLead form pagesUI/UX

Who should you write to at Launchpotato?

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WHO ARE WE? Launch Potato is the discovery and conversion company. We reach tens of millions of people every month through our brands, including FinanceBuzz , All About Cookies , and OnlyInYourState . We turn that attention into real outcomes for our partners, some of the world's leading companies. Our mission: create predictable, high-value customer acquisition at scale by connecting discovery, intent, and performance across category-leading consumer brands in finance, travel, and entertainment. We run profitable and bootstrapped, with a South Florida HQ and a remote-first team across 18 countries. WHY JOIN US? You own outcomes here, not tasks. We measure work by impact, not activity. The pace is real, and change is constant, so the people who do best turn change into opportunity instead of waiting for it to settle. Feedback runs direct and lands with respect. Ordinary people make themselves extraordinary at Launch Potato. MUST HAVE: • Strong follow-through and task ownership; thrives on getting things done • Understands direct response mechanics and high-volume testing environments, preferably within verticals such as financial services (investing, banking, credit cards, lending, etc), home services, insurance, or similar lead‑form categories • Experience running A/B tests, QA'ing launches, and reporting on test outcomes • Comfortable updating copy, layout, and page flows within testing tools or CMS Solid understanding of what impacts conversion, even if you're not the strategist • Working knowledge of analytics platforms like Google Analytics, Looker, or similar • Ability to balance internal and external pressure to drive competing KPIs • Experience optimizing lead form pages end-to-end through UI/UX savvy • Clear communicator who can work across Copy, Design, and Media teams • Creative mindset — can spot UX friction and suggest improvements based on behavior • Add bullet about industry/vertical experience here as well EXPERIENCE : 5+ years in a performance marketing or CRO execution role. You’ve launched tests, owned strategy, QA and implementation, and collaborated with strate

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