Product Marketing Manager, Global Public Sector

Scaleai · Doha, Qatarmid

In short

▸Gestiona el marketing de producto para instituciones gubernamentales en Catar y el GCC.
▸Crea narrativas impactantes de casos de éxito, briefs y presentaciones para líderes de alto nivel.
▸Rol único que actúa como puente entre Scale y gobiernos, transformando proyectos técnicos en historias de impacto nacional.

Required: Fluent in English.

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What they ask for

✓5+ años en marketing de producto o cliente, preferiblemente en B2G o SaaS empresarial.
✓Experiencia demostrada con entornos gubernamentales y comunicación para altos funcionarios.
✓Habilidades sobresalientes de narrativa y redacción para contar historias técnicas con claridad.
✓Capacidad para traducir proyectos complejos en contenido accesible y convincente.
✓Colaboración estrecha con ventas, producto y comunicaciones para alinear mensajes.
✓Enfoque en medir el impacto de campañas y contenidos con datos.

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Product MarketingCustomer MarketingB2GHigh-touch Enterprise SaaSConsultingCase StudiesOne-pagersSolution BriefsThought LeadershipWeb Copy

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At Scale, we develop reliable AI systems for the world's most important decisions. One of our most critical partnerships is with key government institutions in Qatar and across the GCC, where we're helping build a national AI foundation across ministries and cultural institutions. Scale's Global Public Sector team is responsible for developing and executing the strategies that build trust, awareness, and adoption of Scale's offering with government partners around the world. We understand our government partners' mandates and challenges, and we ensure their voices are reflected in how we tell Scale's story. We partner closely with product, sales, delivery, comms, and the broader marketing team to create a cohesive experience across every touchpoint — from a sales email to a ministerial briefing. About the Role This role sits at the intersection of product marketing, content production, and regional growth strategy, and reports to Scale's Product Marketing Lead, Global Public Sector. We're looking for a Product Marketing Manager to drive the socialization and amplification of Scale's landmark government partnerships across Qatar, the GCC and beyond. This role is unique: you will act as a bridge between Scale and government entities, turning complex, high-stakes AI projects into high-visibility success stories. Day to day, you will lead the product, customer, and brand marketing execution behind our flagship national partnership in Qatar, and you'll support the strategy for entering new markets across the GCC. The ideal candidate pairs strong storytelling instincts with the judgment and polish needed to work directly with senior government stakeholders. You will: • Produce the Content That Tells Our Story: Create the case studies, one-pagers, solution briefs, thought leadership, web copy, and presentations that turn Scale's complex, technical work into clear, compelling narratives. • Evangelize National Impact: Partner with customer stakeholders to extract and package success stories that demonstrate the real-world impact of Scale's technology. • Support Product & Customer Marketing: Develop and localize messaging, positioning, and collateral so they resonate with public-sector buyers across the region. • Steward Our Brand: Maintain Scale's brand voice and visual consistency across every touchpoint, from a sales email to the homepage. • Support Launches & Campaigns: Drive the materials and copy behind new solutions, offerings, and campaigns as we bring them to market. • Support Market Entry: Partner with the GPS Leads to support go-to-market in new markets, contributing the content, enablement, and campaign execution that turn strategy into pipeline. • Create Alignment: Partner across sales, product, and delivery to gather input, keep projects moving, and ensure our external voice reflects what's true and differentiated about our work. • Measure Impact: Track content and campaign performance in partnership with cross-functional teams. • Partner with Comms and Events: Work with our global communications team and customers' PR arms to secure media placements and speaking opportunities for joint initiatives. Ideally, you'd have: • 5+ years of experience in Product Marketing or Customer Marketing, preferably within B2G (Business-to-Government), High-touch Enterprise SaaS or Consulting • Public Sector Savvy: Experience navigating the complexities of government agencies and a deep understanding of the polished communication style required for high-level officials. • Storytelling Excellence: A proven track record of tu

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