Senior Copywriter

Wundermanthompson·Londonsenior

In short

→Redactor senior creativo para marcas automotrices globales, escribiendo copy para CRM (email, SMS, mail directo).
→Trabajo diario en campañas digitales, sociales y de experiencia del cliente con enfoque en conversión.
→Destaca la oportunidad de expandirse más allá del CRM hacia ideas conceptuales y medios más amplios.

Fluent English required

In ~1 minute you get: who interviews you, the likely questions answered from your CV, and your CV tailored to this job. Free, no card.

The questions they'll ask you

1. ¿Cómo desarrollarías una campaña de email de fidelización para un cliente automotriz premium con bajo engagement?

🔒 +7 more questions

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💵 USD · Remote · No visa

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What they ask for

✓Experiencia probada en copywriting estratégico para CRM con resultados medibles.
✓Capacidad para desarrollar ideas creativas sólidas y ejecutarlas a través de distintos canales.
✓Dominio del tono y voz para marcas premium y segmentos B2C.
✓Habilidad para trabajar en equipo con estrategas, diseñadores y especialistas en marketing.
✓Compromiso con la calidad del contenido y optimización continua por datos.
✓Agilidad para adaptarse a un entorno híbrido dinámico y multicultural.

Don't tick every box? That's normal — your free dossier shows your gaps and how to cover them in the interview.

CRMEmailSMSMMSDigitalSocialDirect MailContent StrategyCustomer ExperienceBrand Experience

Who should you write to at Wundermanthompson?

Your free dossier identifies the people who'd interview you — their background, what they value, and how to reach out so you stand out before applying.

Who We Are VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a Human First philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore. VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel. For more information, please visit www.vml.com and follow along on LinkedIn #WeAreVML. Company: VML Working Model: Hybrid working Location: Sea Containers office, London, SE1 At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse. Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences. Our expertise spans the entire customer journey building connected brands that drive growth for our clients. We do this by leveraging our 3 core practices; Brand experience, Customer experience and Commerce. Within these practices we offer expertise across communications, commerce, consultancy, CRM, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work. The Role: Senior Copywriter We’re looking for a senior writer, to work on one of the world’s leading car groups – covering a range of brands on their roster. The ideal candidate needs to be a conceptually sound creative with a history of big ideas. A specialist in copywriting who has worked through the line, and is not afraid to get stuck in at the lower end of the funnel. The day-to-day ask is to work on developing standout copy for a range of CRM communications – Direct Mail, Email, SMS, MMS and digital & social. Beyond that you will have creative opportunities to expand your thinking across other mediums, being more conceptual, as we look to expand the brands beyond CRM. The ideal candidate will be experienced in creating compelling content that elevates engagement, enhances customer loyalty, and drives business revenue. You will collaborate closely with marketing specialists, content strategists, and designers to create click-worthy email campaigns, persuasive marketing messages, and compelling CRM content. This role requires a keen understanding of customer be

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